Pricing

The Google Ads stack without the agency retainer.

$397 or $797 is still a subscription. Compare it with the operating model it replaces — not with one isolated tool.

Pay an agency, assemble disconnected pieces, become responsible for the whole stack yourself — or put the repeatable work into software while the advertising budget stays under human control.

Choose My Plan

Command from $397/month. Agency OS from $797/month.

Separate

Google Ads spend is paid separately to Google — never started by the Kliqbot subscription alone.

See Every Step of the Build

How businesses operate Google Ads

Context · not a savings calculator

Agency-managed model

Campaign + pages + tracking + recurring labor coordinated by an outside team.

$1,500–$5,000/mo

before ad spend

Disconnected stack

Someone must connect and operate the tools. No single owner of the path.

Multiple subscriptions

plus operator time

DIY responsibility

You own build, tracking, QA, and ongoing campaign work yourself.

Lower software bill possible

owner carries the work

Kliqbot operating model

Command

base · own business / locations

$397/mo

Agency OS

base · book of local-service clients

$797/mo

Google Ads budget

Kliqbot subscription ≠ Google Ads spend. Budget stays controlled independently by the owner or agency operator.

Separate · controlled independently

Agencies commonly charge $1,500–$5,000 per month before ad spend. That range is comparison context — not a claim every agency charges it.

The work behind the price

Same operating workload. Different ownership.

The subscription is not a single utility. It compresses the repeatable Google Ads operating work that otherwise sits with an agency, a tool stack, or the owner.

How campaign build, pages, tracking, protection, lead quality, ongoing work, change records, and spend approval are handled across agency, disconnected stack, DIY, and Kliqbot models.
Model	Build	Pages	Tracking	Protection	Lead quality	Ongoing work	Change record	Spend approval
Agency	External team	External process	External setup	Varies by agency	Agency reporting	Recurring labor	Often opaque	Agency process
Disconnected stack	Tool + operator	Separate builder	Separate numbers	Separate tooling	Manual review	Operator burden	Scattered logs	Manual gates
DIY	You	You	You	You	Owner judgment	You	If you keep it	Owner controlled
Kliqbot	Automated build	Dedicated pages	Built-in attribution	Always-on checks	Screened by outcome	Continuously maintained	Plain-English audit trail	Owner-approved

Agency

An outside team coordinates campaign production and maintenance. Quality and transparency vary.

What remains: Retainer cost before ad spend; less direct control over day-to-day mechanics.

Disconnected stack

Several tools plus someone who must connect them. Ownership of the full path is fragmented.

What remains: Integration work, monitoring, and ongoing coordination stay with the operator.

DIY

Lower software bill is possible. The owner or an internal specialist carries build, QA, and ongoing work.

What remains: Time, skill, and continuous attention across the full operating stack.

Kliqbot

Repeatable workflow consolidated in software. Financial approvals for spend-increasing actions stay human.

What remains: Plan fit, website source, review, daily budget confirmation, and launch approval.

Work categories compressed into Kliqbot

Campaign build
Dedicated landing pages
Call and form tracking
Junk-traffic and spam protection
Call-quality classification
Ongoing campaign work
Plain-English change history
Human approval before spend increases

Put the repeatable work into the software. Keep control of the money with the owner.

Plan fit

One business or a book of clients?

Both plans run on the same Kliqbot operating path. The fork is how you advertise — your own locations, or a portfolio of local-service clients.

Advertising for your own business → Command

Managing local-service clients → Agency OS

Kliqbot core operating path

Campaign → pages → tracking → protection → optimization → change history → spend control

Command

Own business

For local service businesses running their own advertising.

$397/ month

+$197/ month per additional location

No location cap
Up to $50,000/month managed ad spend per location

Build

Campaign build
Ads + dedicated pages

Track

Call + form tracking
Call-quality classification

Protect + operate

Fraud / form-spam protection
Ongoing waste reduction
Campaign optimization

Control

Plain-English change record
Human approval for spend-increasing actions

Routing min: 750
Analysis min: 1,500
Numbers: 5
Pages: 15
Regen credits: 80

Start Command

Google Ads spend is paid separately to Google.

Agency OS

Client portfolio

For agencies managing local-service clients.

$797/ month

+$249/ month per active client seat

No hard client cap
Unlimited managed ad spend

Everything in Command, plus the operating controls needed to manage multiple clients.

Portfolio

One MCC connection
Multi-client management
Rollup reporting
Client drill-down

Control

Per-client spend approvals
Role-based access
Person-level approval history

Reliability

Connection-health monitoring
Signed outbound webhooks

Routing min: 1,500
Analysis min: 1,500
Numbers: 10
Pages: 15
Regen credits: 100

Start Agency OS

Google Ads spend is paid separately to Google.

Your Kliqbot subscription pays for the operating system.Google Ads budget remains separate and starts only after review and launch approval.

Optional help and capacity

Concierge setup and capacity expansion

These details sit outside the plan decision. Most accounts start on the included allowances and add capacity only when they need it.

Concierge Setup

$149one time

Per Command location · Command only

A Kliqbot specialist configures the location for you, watches early live performance, and checks in after setup. Agency OS is not eligible — agencies onboard their own clients on the same underlying path.

Capacity options

Additional landing page

$15/ month

Additional tracking number

$3/ month

25 page-regeneration credits

$49one time

50 page-regeneration credits

$29/ month

Both plans include a 500-SMS fair-use ceiling. Optional overage may be enabled for call routing, call analysis, and SMS so work is not cut off mid-cycle.

After payment

Two money events. One approval gate.

Paying for Kliqbot starts campaign production. Google Ads spend stays locked until you review the build, confirm the daily budget, and approve launch.

Kliqbot subscription starts the build.

Google Ads spend starts only after explicit approval.

Choose My Plan

See Every Step of the Build

Rail A · Kliqbot

Subscription + build

Account

You act

Create account and choose a plan.

Payment

Kliqbot paid

Pay for Kliqbot. Subscription starts the build path — not Google Ads spend.

Website

After payment

Enter the website URL and onboarding details Kliqbot should build from.

Build

System process

Paid campaign build becomes review-ready in under five minutes after the website URL is submitted.

Review

Owner review

Inspect the campaign output — searches, ads, pages, and business settings.

Rail B · Google Ads

Not started until approval

Google Ads spend

Remains locked through account creation, Kliqbot payment, URL submission, paid build, and review.

Not started

Budget

Awaiting confirmation

Set or confirm the daily Google Ads budget.

Approval

Approval required

Explicitly approve launch. Nothing spends until this step.

Live

Spend may begin

Google Ads spend may begin at the approved daily budget.

Review + budget approval required

Google Ads spend begins only after review, daily budget confirmation, and explicit launch approval.

Your subscription pays for Kliqbot. Your approved ad budget controls what Google can spend.

Begin

Choose the plan that matches how you run Google Ads.

Command

Run advertising for your own local business

$397/mo

+ $197 / additional location

Start Command

Agency OS

Run Google Ads across a book of local-service clients

$797/mo

+ $249 / active client seat

Start Agency OS

Google Ads spend is separate and paid directly to Google.

Campaign work compressed into software.
Advertising budget kept separate.
Spend increases remain under human control.